Havaianas
HAVAIANAS LAUNCHES A SPECIAL COLLECTION OF STRANGER THINGS 3 FLIP-FLOPS AND AN ADVERTISING FILM THAT WILL SURPRISE FANS OF THE SERIES

Jakarta, 26 June 2019

As summer heats up in 1985 Hawkins, the town is set to be threatened by enemies old and new. Meanwhile, the summer of 1985 in Brazil - birthplace of Havaianas -  saw a new wave-sweeping over Brazilian feet: people were turning their Havaianas flip-flops ‘Upside Down’ to make the flip-flops match the soles.

This transformed the Havaianas Traditional style (known for its white insole and blue strap and sole), allowing consumers to try out a monochrome look. Observing this, the brand noted that people wanted more color options. Ever since then, year after year, Havaianas has worked to surprise the market with a huge variety of designs for all tastes and styles.

Inspired by this story and by Stranger Things 3 as well as the “Upside Down,” Havaianas is now releasing two styles of Stranger Things 3 flip-flops

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