adidas
adidas Brings Back Bali Moves, Empowering Bali’s Dance Community Through a Dance Battle Platform

Bali, 20 December 2025

Bali, December 23, 2025adidas Indonesia, with Kanmo Group, proudly reintroduces Bali Moves, an annual event that celebrates movement, creativity, and community spirit on the island of Bali. This year’s edition features two main activities: the 5K Sunrise Beach Run, supported by the adidas Performance line, and the adidas Originals Moves Dance Battle as the key highlight to celebrate the unique cultural expression and the diverse lifestyle associated with adidas Originals. 


Serving as the main highlight of this year’s Bali Moves, the adidas Originals Moves Dance Battle was held to provide a platform for Bali based dancers to showcase their style, personality, and freestyle abilities in front of professional judges and members of the local dance community. Presented in a 1-on-1 battle format, selected participants performed freestyle routines on stage, showing their individuality and creative expression. Through this event, adidas Indonesia reinforces the spirit of adidas Originals in continuously supporting the growth of youth creative culture. 


“Bali’s dance community is growing rapidly and carries incredible energy. Through this competition, adidas provides a platform for dancers to express their voice, character, and personalities through movement. I’m proud to be part of adidas Indonesia’s initiative in spotlighting local talents, in line with the spirit of adidas Originals as a lifestyle brand that supports creative culture,” said Ufa Sofura, dancer and Brand Ambassador of adidas Indonesia. 


Beyond the dance battle, this year’s Bali Moves also featured the 5K Sunrise Beach Run, where adidas Indonesia collaborated with the local running community in Bali to enjoy a leisurely run along Bali’s coastline at sunrise. The morning run was followed by a Morning Coffee Rave, an activity that combines music, fitness, and healthy morning rituals. This series of activities represents the vision of adidas Performance in encouraging people to stay active and move together, supported by a range of apparel and shoes designed for optimal performance. 


Held in collaboration with Kanmo Group, the official retail partner of adidas in Indonesia, Bali Moves reflects adidas Indonesia’s commitment to inspiring communities to keep moving, whether through sports, art, or cultural expression. With a series of activities including the 5K Sunrise Beach Run and adidas Originals Moves Dance Battle, Bali Moves was designed as an inclusive space for everyone to celebrate movement in various forms.  


“Bali is home to many creative and active communities, including passionate dancers and runners. Through Bali Moves, we aim to create a platform that encourages them to grow and keep moving, whether for self-expression or physical activity. We hope this event continues to serve as a bridge connecting sports, art, community, and lifestyle,” said Inderpreet Singh, Vice President Footwear & Active, Kanmo Group. 


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ABOUT ADIDAS 
adidas is a global leader in the sports equipment industry. Headquartered in Herzogenaurach, Germany, the company employs more than 62,000 people worldwide and generated sales of €23.7 million in 2024. 


For more information, please visit www.adidas-Group.com. 


ABOUT KANMO GROUP 
Kanmo Group, an ISO-27001 certified organization, was established in 2005. As a trusted partner of leading global retail brands, the company holds a leadership position across several market segments in Indonesia. Operating across retail, wholesale, online, and travel retail channels, Kanmo Group has positioned itself as an omnichannel operator serving tens of thousands of customers throughout Indonesia. The company manages over 350 standalone stores across 16 cities, multiple brand websites, and a wholesale distribution network spanning 60 cities in Indonesia. Its products are available at over 1,000 points of sale through standalone stores, traditional baby shops, department stores, and pharmacies. Kanmo Group’s vision is to “inspire and enrich life’s journeys” for Indonesian consumers. Visit www.kanmogroup.com to learn more. 

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